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Terminology and Symbols

Technical terminology and symbols used by JURA are described below.

The technical terms used here are identified in the text – e.g. on product pages – in order to facilitate understanding. If you move your mouse over a technical term, the appropriate description will be displayed.



Swiss innovation and quality


Our development team is inspired by a love of superior speciality coffees, outstanding design and innovative technology, which motivates them to continually raise the bar.

All JURA coffee machines are developed in Switzerland, in a modern environment designed to promote a creative flow of ideas between experts. Quality has been a firm part of JURA’s brand values ever since the company was first founded in 1931. We implement the latest production standards and continuous quality control to guarantee the highest standard of manufacturing and product quality.

This approach directly benefits our customers, because by choosing a JURA machine they are opting for:

- Many years of reliable performance
- Enduring value
- A wide range of beverages at the touch of a button
- Excellent design
- Innovation and precision

JURA's research and development engineers believe in traditional qualities such as innovation, precision and reliability. Like the experts at JURA’s strategic production partner, they combine their technical expertise with a passion for coffee. The results of their dedication to perfection are high-quality, robust and durable products.